Why Buy A Men’s Luxury Watch?

When staring longingly at a luxury watch in a display counter, many gentlemen find themselves torn between the financial cost of the timepiece and the potential benefits of owning it. But what, exactly, are those benefits, and why do so many men make the plunge and invest their hard-earned money in a brand name watch? From social

How Switzerland Came to Dominate Watchmaking

ST.-IMIER, Switzerland — In some respects, very little has changed at Cadrans Flückiger S.A., a dial maker founded here, in the French-speaking part of the Jura Mountains, in 1860. The River Suze still trickles through the surrounding St.-Imier Valley, the smallest and least known of Switzerland’s three major watchmaking centers, behind Geneva and the legendary